In China, the iPhone 4S is already beginning to be out of stock. Apple did not anticipate the sudden passion of the inhabitants of the country for the smartphone.
The iPhone 4S began to be marketed in China in mid-January, but Apple is already out of stock in some of its distribution channels.
At Bloomberg , the Apple CEO Tim Cook said: “We thought we were brave, but in fact we did not bet big enough. “
The site selling well Apple is already out of stock. He did not say whether its partners, the telecom operator China Unicom and Apple resellers, still have iPhone 4S for sale.
The Chinese passion for this smartphone became apparent the day of the launch of the latest model, on January 13.
The crowd that had gathered outside an Apple Store in Beijing had almost caused a riot when the Cupertino company had decided not to market the smartphone in its stores.